It’s hard to believe that Black Friday is less than two weeks away! In preparation for it, one of my tasks has been to ship in as many of my bundles as possible. However, it’s taking longer than expected to get the units into Amazon. In today’s post, I’ll go over what the problem is.
The bundle that I’m referring to is one that I created in September. On the surface, it looks like a decent bundle:
- The bundle items are small and lightweight
- The items are easy to replenish
- It contains a unique item to keep other sellers off of the listing
- My cost for all bundle pieces is low at $4.42
- I ran a sponsored ad and sold my test batch of 7 units quickly
- The average profit at my current selling price of $15.95 is $6.26
At this point, it’s an easy profit and I’m confident that I can earn more by bumping up the price once Black Friday hits.
Plus, the bundle should continue to sell after the holidays because it’s not a seasonal item.
So, what’s the problem? I can only fit a few units in a shipping box at one time. 🙁
Shipping Box Problem
The problem with most of my bundle pieces is that they can be crushed and damaged. So to prevent getting angry customers, I elected to package the bundle in a box rather than in a poly bag. I found small boxes at Home Depot for 34 cents each to use:
The boxes are pretty nice. If you look closely at it in the picture, you’ll see two horizontal lines going across it. They’re creases so you can easily make the box shorter!
My bundle items are a weird size, so I’m unable to make the box shorter. Another problem is that there’s a lot of empty space inside of the box. I even added in an air pillow to keep the bundle items from crashing into each other.
But the big problem is that only 8 bundle boxes will fit inside of a large 24 x 18 x 18 shipping box and 6 bundle boxes will fit inside of a medium 18 x 16 x 16 box.
With inbound shipping costs of over $16 for a large box and over $12 for a medium box, the shipping fees eat up 1/3 of the profits!
I thought about merchant-fulfilling the bundles because I can use the bundle box as a shipping box. But I ran the numbers and that didn’t make financial sense either because it costs over $12.00 to ship each bundle individually using the post office.
Box Filler Solution
To get the bundles into Amazon while maintaining a decent shipping box profitability, I’ve been sending in the bundles one of two ways:
- Use the bundles as box filler. In other words, I ship out other things and then add one or two bundles to each shipment.
- Find profitable box filler to add to the bundle shipments. If I fill up a shipping box with bundles, there are a few inches on the top of the box for additional items. So I’ll add in candy, yarn, dish towels, toys, or anything small that will add to the overall box profitability.
But it’s still a slow process of getting the bundles shipped to Amazon. I still have this stack to go:
Fixing the Bundle Problem
This bundle isn’t that great if I have to put a lot of effort into making sure that each shipping box maintains a decent profitability. So I’m working on finding a better way to package them up. If I’m unable to find a good solution, I may change the bundle to include more pieces. I can easily make different kits using the same bundle theme. This way I can charge more and make each bundle more profitable.
Amazon Bundle Blog Posts
Bundles can be a great way to own your own listing so that you don’t have to deal with other sellers lowering the selling price.
However, when you make a bundle, keep your packaging and size in mind when you’re planning it out. Make sure that your shipping costs don’t eat up most of your bundle profits.
If you’re interested in learning more about bundles, here are a few bundle blog posts:
Have a Great Q4!!
Have a great Q4 and as always, let me know if you have any questions! You can find me here or on my Facebook Page!